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Maria Cucciniello Falzo Maria Cucciniello Falzo Maria Cucciniello Falzo
Lisa Marie Latino Lisa Marie Latino Lisa Marie Latino
Kristen Tinsdale Kristen Tinsdale Kristen Tinsdale
Maggie Mitchell Maggie Mitchell Maggie Mitchell

Contributors

Carissa Abraham Carissa Abraham Carissa Abraham
Vanessa Coppes Vanessa Coppes Vanessa Coppes
Maria Fernandez Maria Fernandez Maria Fernandez
Alex Lee Alex Lee Alex Lee
Nadia Murdock Nadia Murdock Nadia Murdock
Caitlin Rutkay Caitlin Rutkay Caitlin Rutkay
Suzanne LaVoie Sammon Suzanne LaVoie Sammon Suzanne LaVoie Sammon
Jessica Shirripa Jessica Shirripa Jessica Shirripa
Lisa Ascolese, The Inventress

Lisa Ascolese, The Inventress

New Jersey-based entrepreneur Lisa Ascolese, AKA “The Inventress”, stopped by #HipNJ’s studios to talk with our Maria Falzo about how she found invention success.

For more than 25 years, The Inventress has successfully invented, marketed and launched products on QVC, HSN, EVINE Live, ShopNBC, and continues to bring products to national department stores daily. She is the CEO and founder of Inventing A to Z, a product development company used to assist others who have the desire to create and develop their own product(s) from concept to fruition. Among the high-profile personalities she has worked with include Steve Harvey, #HipNJ’s own Gloria Gaynor, Jasmine Guy, Dionne Warwick, Snoop Dogg and many more!

“I’ve probably been inventing since I’m nine years old,” explained Lisa. “I was just coming up with solutions to issues I was having in using certain things.”

Lisa’s other passion is helping other women. Understanding the difficulties of inventing and entrepreneurship, Lisa was inspired to organize a program that is designed to help women inventors and entrepreneurs reach their goals through mentorship and financial guidance. Thus, she launched a non-profit organization called The Association of Women Inventors and Entrepreneurs or “AOWIE.”

Some of the most iconic products Lisa has successfully brought to market include:

LugEze BOWS Spot your luggage with “eze!” These colorful bows tie easily to any suitcase or bag, and come four fun designs – red, denim, chevron, and animal print. LugEze BOWS are available in packs of 3-matching designer colors. ($24.95)

Sit-n-Fit The portable gym you can take anywhere! Sit-N-Fit was created to increase the fundamentals of the human body without causing the stress of thinking what, when, where, and how to exercise. Sit-N-Fit gives you great resistance strength, toning arms, chest muscles, back, and shoulders. As seen on HSN, you can get your own for the affordable price of $34.95 at SitNFitWorkout.com.

Perfect Pocket Organizer
One of Lisa’s earlier products, a personal management tool called the Perfect Pocket Organizer, generated $6,000 in sales in less than six minutes (the duration of one QVC segment). The inspiration for this product came while Lisa was in her kitchen and realized there was no organization for her plastic lids. “I thought, ‘this is crazy! I’m an inventor, and I need to design something to keep them all in one space.'” These organizers come in three different sizes and can be hung all different ways.

For more information on Lisa, AOWIE, and to explore getting your own product or ideas started on the path to success, visit InventingAToZ.com.

Posted By

Maria Cucciniello Falzo

Maria Falzo is the driving force behind The Hip Event, a full service public relations, event planning, and lifestyle marketing agency specializing in fashion and beauty; hospitality, dining, and nightlife; entertainment and media. Maria has also served as a Public Relations Executive for major retail companies such as The Neiman Marcus Groups, Saks Fifth Avenue and May Company. She engaged in countless nonprofit, community and charitable organizations creating cross promotional events to raise awareness and funds.

Hip Events

Aug
20
Tue
7:30 pm The Infernos Band, “Musical Odys... @ 71st & Boulevard, Guttenberg
The Infernos Band, “Musical Odys... @ 71st & Boulevard, Guttenberg
Aug 20 @ 7:30 pm
The Infernos Band, “Musical Odyssey” Summer Tour @ 71st & Boulevard, Guttenberg
Infernos Band is coming to on tour in New Jersey this summer. The band will be playing in multiple places throughout there tour in the NJ area. Get ready for a night you’ll never forget!...
Aug
22
Thu
5:00 pm The Davell Crawford Movement – A... @ NJPAC
The Davell Crawford Movement – A... @ NJPAC
Aug 22 @ 5:00 pm – 9:00 pm
The Davell Crawford Movement - Also appearing: The VooDUDES (Zydeco/rock/blues/country) @ NJPAC
An evening of American roots music, courtesy of acclaimed New Orleans pianist Davell Crawford and his band. Crawford is one of the most durable artists on the contemporary Crescent City music scene and a leading...
6:00 pm Business Networking Event @ Woodstone Pizza Bar & Grill
Business Networking Event @ Woodstone Pizza Bar & Grill
Aug 22 @ 6:00 pm – 8:00 pm
Business Networking Event @ Woodstone Pizza Bar & Grill
NJ Networking Events invites you to expand your sphere of influence by meeting other local professionals also looking to network. This is a great event to meet other professionals who may need your product or...
Aug
25
Sun
12:00 pm Cranford Street Fair and Craft S... @ Downtown Cranford
Cranford Street Fair and Craft S... @ Downtown Cranford
Aug 25 @ 12:00 pm – 6:00 pm
Cranford Street Fair and Craft Show: August @ Downtown Cranford
Cranford Street Fair and Craft Show – Sunday, August 25, 2019 from 11:00am to 5:00pm. Artists, Crafters, Vendors, Food, Rides, Live Music About this Event Cranford Street Fair & Craft Show When: Sunday, August 25,...
Aug
26
Mon
7:00 pm The Infernos Band, “Musical Odys... @ High School Field, Woodbridge
The Infernos Band, “Musical Odys... @ High School Field, Woodbridge
Aug 26 @ 7:00 pm
The Infernos Band, “Musical Odyssey” Summer Tour @ High School Field, Woodbridge
Infernos Band is coming to on tour in New Jersey this summer. The band will be playing in multiple places throughout there tour in the NJ area. Get ready for a night you’ll never forget!...
Aug
29
Thu
5:00 pm Lords of the Underground – Also ... @ NJPAC
Lords of the Underground – Also ... @ NJPAC
Aug 29 @ 5:00 pm – 9:00 pm
Lords of the Underground - Also appearing: DJ Wallah (HOT 97) and students of NJPAC’s Hip Hop Intensive @ NJPAC
Newark’s own Lords of the Underground – the chart-topping rap trio of Bruce Anthony Colston (aka DJ Lord Jazz), Dupré Kelly (DoItAll), and Al’Terik Wardrick (Mr. Funke) – first broke onto the music scene with...
Aug
31
Sat
1:30 pm Boonton Fire Department Annual L... @ West Boonton Area
Boonton Fire Department Annual L... @ West Boonton Area
Aug 31 @ 1:30 pm
Boonton Fire Department Annual Labor Day Parade @ West Boonton Area
The Labor Day Parade will be held Rain/Shine Saturday, August 31, 2019 Below is James Leonard’s message in regards to the Boonton Fire Deparment Annual Labor Day Parade: Dear Fellow Firefighters, The Boonton Fire Department...
Sep
1
Sun
11:00 am Nutley Street Fair and Craft Sho... @ Downtown Nutley, NJ
Nutley Street Fair and Craft Sho... @ Downtown Nutley, NJ
Sep 1 @ 11:00 am – 5:00 pm
Nutley Street Fair and Craft Show: Sept @ Downtown Nutley, NJ
Nutley Street Fair & Craft Show When: Sunday, September 1, 2019 from 11:00am to 5:00pm Where: On the Streets of Downtown Nutley, NJ. The absolute Best way to sell your goods and services. Artists, Crafters,...
Sep
6
Fri
11:00 am Red Bank First Friday @ Beacon Fine Arts Gallery
Red Bank First Friday @ Beacon Fine Arts Gallery
Sep 6 @ 11:00 am – 9:00 pm
Beacon Fine Arts Gallery will be open on the first Friday of September, September 6th until 9:00 pm. Stop by for some refreshments and take in some wonderful fine art. Other participating galleries Art Alliance...
Sep
7
Sat
1:45 am Hanover Township Day @ Hanover Park Regional District
Hanover Township Day @ Hanover Park Regional District
Sep 7 @ 1:45 am
Hanover Township Day @ Hanover Park Regional District
This “empty pockets” event for Hanover Township residents means all food, beverage, entertainment, and activities are complimentary. The Whippany Park High School Marching Band will open the event by playing the National Anthem and performing...

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News collects all the stories you want to read

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